Social Cache.
A Nemo blog. Dealing with uncommon cents.

Women In Marketing Jan 15, 2009 from Dave Allen on Vimeo.

Having watched the comments swing to and fro on the PETA Sex Ads post I thought it might be timely to post this video from NemoHQ’s Trevor Graves. Interviews and talks with women who have made their way in action sports – and they didn’t have to get half naked and lick vegetables PETA….

“Girls are sluts and boys are studs” a comment from industry icon, Circe Wallace at The Women in Marketing event held at Red Bull USA in Santa Monica. The event was designed to honor, highlight and make accessible the women who have made an impact on youth culture and the action sports community. Carolyn Deighan of Tadpole Marketing hosted the event. Amy Stettler, from Apple, Amy Taylor of Red Bull, Caralene Robinson from Boost Mobile, Circe Wallace from WMG, Dyana Kass from Interscope, Kenna Bertell Florie of Roxy, Renee Lawter from Eyerus, Shanti Sosienski of SOS, and Staci Levine from SNL comunications all spoke to the group of 230 people.

I’m confused by this TechCrunch end of year story entitled Top Social Media Sites of 2008. YouTube is nowhere to be found in the top 20..? Does this mean that YouTube no longer counts as a social media site or is it just that getting 5.4 billion views puts it in a rank all of its own? This chart from May 2008 puts YouTube at the pole position.

Regardless of rank YouTube had a great year; or rather companies who understood its power learned how to use it well. Salon.com points out in The Year of Viral Video that even political junkies jumped in, as can be seen in this example of a campaign message for Obama, a brilliant retelling of the “Wassup?” Budweiser ad.

As anyone who hasn’t been living under rock knows, SNL, Tina Fey and Hulu had a lot of fun at Gov Sarah Palin’s expense. Hulu, the joint NBC-News Corp. service, which launched publicly back in March, now ranks sixth among Web video sites. Between Hulu and NBC.com, more people watched “SNL’s” Sarah Palin sketches online than on TV. Their Clinton-Palin opener, which aired on Sept. 13, has been viewed more than 8 million times on the “SNL” Web site.

Salon also pointed out that “The smaller Web video site, Vimeo, continued to expand its catalog of beautifully produced videos available in HD and struck gold with Capucine, an adorable little French girl. The pint-size Amélie enthralled us with her storytelling, her imagination — and her accent. She even befriended a boy online; it was like e-Harmony for kindergartners.”

Capucine meets Alex from Capucha on Vimeo.

Here’s a thought… Saturday Night Live viewers surely must consist of a few Becks beer drinkers. Maybe Darius the blogger could take a cue from the show [start by watching it Darius] and notice how successful SNL and NBC have been about getting cool content online really fast…, no blog required, just great, great content. Becks I give you J**z In My Pants from SNL: