Nemo and Group Y Partner to Present Who Killed Social Media? – a Discussion about The Social Web
Wednesday, May 20th, 2009GROUP Y PARTNERS WITH NEMO ON ACTION SPORTS ONLINE MARKETING AND THE SOCIAL WEB EVENT
“Who Killed Social Media?”—A Panel Discussion On Social Media Vs. The Social Web
FOR IMMEDIATE RELEASE: Carlsbad, CA. – May 19th, 2009 – Portland, Oregon-based integrated marketing agency Nemo today announced their partnership with group Y of Carlsbad, California, to host a panel discussion in Portland on the evening of June 4th, 2009. The discussion will focus on incorporating and effectively implementing social web strategies in the marketing mix.
The June 4th panel marks the first nationally-produced event for group Y. Co-Founder and CEO at group Y, Elizabeth Randall commented, “We are very much looking forward to holding our first national group Y event at Nemo HQ. They are a perfect partner for group Y—not only as a result of our long-standing relationship with them, but because they truly understand the action sports and youth markets, and are constantly pushing the boundaries of creative marketing and online strategies. Nemo’s headquarters will be the ideal gathering place to tackle the ins and outs of social media as well as do some group Y style-socializing.”
Nemo’s Founder and GM, Trevor Graves added, “We’re excited to have the action sports industry at Nemo to learn about the Social Web. Our friends at group Y have helped set up an expert panel to explain what all the fuss is about. Using the Social Web to communicate one-on-one with our customers can help achieve the holy grail of brand loyalty.”
Included on the panel are Tony Welch, Web, Community and Social Media strategist from Hewlett Packard; action sports industry veteran Lee Crane, James Todd of Twine, Lead Information Architect at K2 Sports and creator of Ridertech, Matt Savarino, and Nemo’s own Dave Allen, founder of the music site Pampelmoose.com, Director of Insights and Digital Media and Community Director at Nemo and founding member of the band Gang of Four. The moderator Marshall Kirkpatrick, Vice President of Content Development, and lead writer for ReadWriteWeb, will navigate the panelists through the world of the Social Web as it is today, and where it will lead in the near future.
To register for the event, please click here.
About group Y
group Y is the original collective of professionals focused on Action Sports, Youth Marketing and Entertainment. Based in Southern California with a growing national reach, group Y boasts an active membership of the best and brightest these industries have to offer. Sharing insights from key decision makers at key brands, past speakers have included experts from companies such as Quiksilver, Burton, Oakley, MySpace, and ESPN. Through our events, outreach and on-line presence, group Y takes the work out of strategic networking and strengthens our entire industry in the process. Please visit us at www.groupYnetwork.com
About Nemo
Nemo means Nobody. Highly collaborative, integrated marketing that is media agnostic. The biggest ideas, the best context, and the deepest impact are all we’re concerned about as we build visionary brands. We use (or invent) whatever media and tools will resonate within a culture. “Does it change the game?” is our collective mission as we evolve interactive design, social networks, PR, environmental design, print design, photography, entertainment and original content.
For more information on Nemo click here.
For more information please contact:
Becky Singh
Communications
503-734-5094
becky@nemohq.com
