The Brave New World of Blogging
Tuesday, September 9th, 2008
Over the last several years, blogging has grown from a casual hobby to a full-blown phenomenon. The Blog World Expo was created to assist and educate the increasing number of bloggers and will be hosted in Las Vegas from September 19th through the 22nd, 2008. This convention is unique in that it is the only industry-wide tradeshow, conference and media event dedicated to blogging and new media. Included in the expo are over 50 seminars and panel discussions that aid bloggers in becoming more prolific and successful within their niches.
According to Blog World’s stats:
* Over 12 million American adults maintain blogs (and more than 57 million read them).
* 22 of the world’s 100 most popular websites are blogs.
* There are over 1.4 million new blog posts every day.
* 1.7 million American adults list making money as one of the reasons they blog.
* Over 120,000 new blogs are created every day.
Besides providing a stable platform for individuals and companies to express their views, promote products and connect with the public, blogs are ripe with social networking opportunities. According to Synovate, though more than half of adults in 17 countries don’t know what social networking is, it’s blazing along in the U.S. with an expected participation rate of nealy 45% of internet users by the end of 2008.
Wikipedia claims that “The modern blog evolved from the online diary, where people would keep a running account of their personal lives. Most such writers called themselves diarists, journalists, or journalers.” Early incarnations of the blog were usually integrated into personal websites and coded by hand. The popularity of blogging quickly spread in the late 90s when hosted blog tools like Open Diary, Live Journal and Blogger began offering free, user-friendly services.
Now, many bloggers use blog software that they have installed on their personal domains since they can more closely control the customization, track stats and monetary opportunities. Popular software options include Wordpress, Moveable Type, Textpattern and Drupal.
The future of blogging is bright: 89% of companies surveyed say that they think blogs will be more important in the next five years. Companies are seeing the potential in running blogs now more than ever before because they give fans and consumers a way to connect directly with the products and services they love. And, individuals are capitalizing on blogging as well. Some are now earning enough advertising and sponsorship dollars to blog full-time.
In only ten years’ time, blogging has revolutionized the way we get our news, network with like-minded individuals, gather product information and share our views. It’s pretty amazing when you think about it…
How has blogging impacted your life?


